Previous Program

TRAINING:

Spare Parts Pricing   Discover More 
  
 

Value Based Pricing in Practice – Innovative Tools and Techniques     Discover More 
 

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Welcome coffee and registrations

WORKSHOP 1:
Green / ESG Pricing: It's hot but how to go at it? Bring your own case!

Maarten Moreels - Commercial Strategy & Pricing - Monitor Deloitte
Simon Murzeau - Director – Commercial Strategy & Pricing - Monitor Deloitte

WORKSHOP 2:
Controlling margins and end-customer pricing through the channel

Steve Peppler - Vice President - Flintflox

COFFEE BREAK

WORKSHOP 3:
Precision Service Contract Pricing: Automated predictive technology 

Johan Östlin - EMEA Head CoE Solution Consultant - SYNCRON

WORKSHOP 4:

Applying AI to reduce waste in pricing

Kalle Aerikkala - Business Consultant - Vendavo

Networking Drinks

Welcome Coffee and Registrations

Welcome by the President of EPP - Pol Vanaerde - President - EPP Pricing Platform

Opening Remarks

Uncertain Times, Emerging Pricing Approaches: from Value Monetization, AI to a Pricing (R)evolution

Dr. Steve Laborda - CEO - Valuebizbooster

How to Master the Art of Globalization and Digitalization: Strategies and Tactics for Overcoming the Challenges and Seizing the Opportunities

Kalle Aerikkala - Business Consultant - Vendavo

FIRESIDE CHAT
Organizing to deliver on Pricing Globally

Federico Boccardo - Global Commercial Excellence Delivery Director – Animal Nutrition & Health- Cargill

Pricing for a Better Planet: How to Adapt Your Pricing Models to the Circular Economy and Reduce Waste and Resource Consumption in Your Manufacturing Processes and Products

Paola Valencia - Vice President Pricing Europe - Schneider Electric

COFFEE BREAK

Mastering the Market’s Mood: Dynamic Pricing Strategies for Economic Ups and Downs 

William Kuratani - Sr. Pricing Manager EMEA - SABIC

Adapting Your Pricing Strategy to Changing Economic Forces 

John Moss - CEO - Flintflox

The Profitable Impact of Sustainable Products: Green integrity and how to build a reliable value proposition for lasting returns

Sandra Fernandez Freixa - Marketing and Sustainability Director - GCR Group

Turning Green into Gold: How to Monetize Sustainability through Product Innovation and Pricing.  A Case Study

Nicola Scirocco - CMO - Prysmian Group

Lunch and Networking Opportunities

Pricing for a Better World: How to Align Your Pricing Strategy with Your Social and Environmental Values 

Nicolas Manuelli  - Managing Director & Partner - Boston Consulting Group  

The Price is Right!

CASE STUDY
How to successfully monetize sustainability through product innovation and pricing

Thierry Laugerette - Group VP Commercial & Digital Transformation - Imerys

The Culture Code of Pricing: How can Pricing teams be customer centric in product driven companies?

Maarten Moreels – Commercial Strategy & Pricing - Monitor Deloitte

Simon Murzeau - Director – Commercial Strategy & Pricing - Monitor Deloitte

COFFEE BREAK

PANEL DISCUSSION
Customer Value Management: what drives value for your customers…and how to reap it

Nicola Scirocco - CMO - Prysmian Group

Ingo Hennecke - Global Lead - Customer Value Excellence - Bayer Crop Science

Paolo De Angeli - Customer Value Management - Borealis

Roberto Bedotto - Divisional VP Strategic Pricing - dormakaba

Elevating Manufacturing Revenue: A New Strategic Approach

Olivier Dallemagne - Founder and CEO - Resilient Growth Consultants

Closing Remarks

Networking Dinner

Elevate your networking at our Networking Dinner: An Evening Beyond Business

Welcome Coffee and Registrations

Opening Statement

Nicola Scirocco - CMO - Prysmian Group

Current Issues Surrounding AI in Pricing

Philippe Vandevoorde - Telco Pricing Center Of Excellence Lead - Proximus

AI Based Segmentation: Best practices in contracting

Andrea Pappada - Head of Pricing and Contracting - Syensqo

Pricing Relevance: A Journey, not a station!

Ebrahim Elebiary - Sales Operations & Pricing Director - Commercial EU - GOODYEAR

PANEL DISCUSSION
How to Build an Effective Team  

Martin Reeves - Head of Commercial Excellence - Air Products

Steve Laborda - CEO - Valuebizbooster

Moderator: Chad Crowell - Pricing Lead International - BRANDSAFWAY

Pricing Scavenger

COFFEE BREAK

PANEL DISCUSSION
Pricing Paradigms: Finding the Right Formula for Outcome-Based Service

Marc Andre Lein - Partner and Managing Director - Impulssum 

Johan Östlin - EMEA Head CoE Solution - SYNCRON

Moderator: Chad Crowell - Pricing Lead International - BANDSAFWAY 

Lunch and Networking Opportunities

“When” and “How” to apply Value-based pricing strategy in B2B - Lessons learned and practical advice

Nihan Devranoglu - Regional Pricing Manager EMEA - Mitsubishi Chemical Groups

How to Adapt Your Pricing Strategy to the Post-Covid-Geo-Political-Economic-Uncertainty Reality 

Sven Kopp - CPM Pricing Leader - Ingersoll Rand

Case study

Vincent Blankert - Director Strategic Pricing and Revenue Management, International Operations - Zoetis

COFFEE BREAK

PANEL DISCUSSION
Dynamic Value-Based Pricing to Maximize Margins & Volumes - While also having a positive impact on production planning, particularly for quoted products and services 

Marc Andre Lein - Partner and Managing Director - Impulssum 

Tim Ehlert - Managing Director & Partner - EBG GROUP

PANEL DISCUSSION

Implementation of Global Strategy & Inform Production & Supply Chain Decisions

Olivier Dallemagne - Founder and CEO - Resilient Growth Consultants

João Swenson Meireles - Senior Pricing Management Manager - Latin America
Edwards Lifesciences

Closing Remarks

Pol Vanaerde - President - EPP Pricing Platform