The EPP 9th Manufacturing
Pricing Forum 2026
Content Hub
Complete the form once to unlock all current and future content for free – no repeated sign-ups needed.
THE LEADERS SPEAK: Executive Interview Collection
Exclusive Conversations with 8 Senior Pricing Leaders
THE LEADERS SPEAK: An Executive Interview Collection features exclusive insights from eight senior pricing leaders at Europe’s leading manufacturing organizations.
These executive interviews explore how pricing is evolving in the age of AI, increasing volatility, and margin pressure, and the strategic capabilities companies must build now to protect margins and remain competitive. This collection highlights the critical shifts shaping manufacturing pricing and what leaders must do to prepare for 2026 and beyond.
Download now to access these exclusive executive perspectives.
Predictions, Priorities & Paths to Profit
Exclusive Insights from 8 senior manufacturing pricing leaders
Manufacturing pricing is being reshaped by volatility, AI, and rising complexity. This EPP whitepaper shares exclusive insights from eight senior pricing leaders on how leading organisations are shifting from static pricing to dynamic, value-driven execution.
Download today to explore the key priorities shaping manufacturing pricing in 2026, and how to protect margins in an increasingly unpredictable environment.
From Static to Dynamic: Revolutionary Approaches to Value Evolution in B2B Markets
- Identify shifting buyer needs and quickly adjust your value proposition to match current market demands and capture new opportunities
- Find the real decision-makers: Cut through complex B2B2C distribution channels to identify and effectively communicate with the true buyers who influence purchasing decisions
- Transform your sales approach: Build a responsive sales team that can spot market changes, adapt their messaging, and deliver value propositions that win in today’s B2B environment
2025 Pricing for Profitable Growth Outlook
Download a special article from Vendavo which covers:
- Gain insights from 300 C-suite leaders on how top executives are driving profitability through strategic pricing.
- Discover how companies are investing in pricing teams and where resources are being allocated to scale pricing functions effectively.
- Explore the adoption of AI and automation in pricing and how technology is transforming the landscape, despite implementation challenges.
How to enter new markets with winning pricing strategies
Watch the panel discussion from our previous Manufacturing Pricing Forum. In this session, industry experts cover:
- The pros of a customer-centric approach like customer value management (CVM)
- How to address typical challenges practitioners meet when starting and implementing customer value management (CVM) – attendees will have the possibility to vote 3 questions out of a list provided, before the event takes place
- Where to find the resources to leverage CVM and capture value
