Master RGM Integration to Drive
Value, Volume and Growth
EPP GLOBAL FMCG/CPG Revenue Growth Management Forum 2025
- Porto Palácio Hotel by The Editory, Porto, Portugal
- May 14 Workshops, May 15 - 16 Forum
Join the world’s largest gathering for Revenue Growth Management leaders in the FMCG/CPG
In today’s volatile market landscape, FMCG and CPG leaders are navigating unprecedented pressures – from inflation and private label competition to shifting consumer demands. Achieving sustainable revenue and volume growth is no longer about applying isolated tactics; it’s about fully integrating and scaling holistic Revenue Growth Management (RGM) strategies.
The EPP Global FMCG/CPG Revenue Growth Management Forum 2025, now in its fifth edition, brings together 20 years of industry expertise and a community of global RGM and category leaders committed to evolving the roadmap for RGM integration and sustainable value.
You will leave this event with RGM strategies that are both actionable and easy to integrate within your organisation, ensuring a smooth alignment with your goals and processes.
This forum is essential for RGM professionals, category managers, E-commerce leaders, brand managers, and data scientists who are dedicated to reaching the end consumer and accelerating revenue impact. With interactive learning, practical takeaways, and unparalleled networking, the EPP Global FMCG/CPG Revenue Growth Management Forum 2025 offers the tools, insights, and alliances needed to stay at the cutting edge of the industry and lead the future of RGM.
Get insights from industry leaders shaping RGM's future:
Nuno Alexandre
Global Head of Customer Strategy & Planning for Foods
Unilever
As a FMCG leader with over 20 years of experience, I have driven commercial strategy, revenue growth, category management, shopper marketing, execution, consumer marketing and finance across diverse markets and channels. I leverage technology and data to create and implement sustainable and impactful business solutions that align with different business perspectives and engage stakeholders and customers. I have delivered results in various industries, such as beverages, ice cream, foods, personal care and home care.
I thrive in multicultural environments and have successfully managed projects and teams of different backgrounds and levels in complex organizations. I speak Portuguese, English and Spanish fluently.
Thiago Valsani
Senior Director, RGM Solutions & Technology
Mondelēz
Experienced IT Leader with a 23+ year track record in CPG, pharma, agriculture, and health industries. Driving global digital transformation and high-performing teams. Expertise in Revenue Growth Management (RGM), Trade Promotion Management (Salesforce, XTEL, RGMInsight, Siebel, VisualFabriq and others), RGM Analytics from individual RGM pillars to holistic/unconstrained optimization, digital retail execution, CRM, and sales automation. Strong combination of business acumen and extensive technical experience to deliver innovative solutions and business sustainable growth.
Magda Cegielska
Head of Finance Poland & Baltics
BAT
Energetic, enthusiastic, engaging and driving for results. This is how most people would describe me at work. With most of my career in finance at different seniority levels and project experience in +25 countries I can add I love change, enjoy working in cross- functional and multinational teams and feel very comfortable in a dynamic environment. Most recently, apart from my Head of Finance role I enjoy greatly being a member of my Company’s Local Top Team – this way I not only shape Chic’s Finance agenda but can influence the entire organization strategy and evolution. When not at work – you will find me either preparing for a triathlon, travelling or taking photographs. Or all of these at once.
Andy Williams
Revenue & Channel Director
Kellanova
Andy has been a key part of Kellanova’s RGM journey; initially working on the UK market before moving to work on Pan-European initiatives. He has first-hand experience of the full RGM spectrum, from short-term optimisation initiatives in specific markets to long-term strategic value creation initiatives, with plenty of analytics and capability-building in-between. In his current role, he has accountability for both RGM & Category Management for Kellanova’s UK. Andy holds an MBA from Lancaster University.
Agenda at a Glance
Workshops, May 14 (1 - 6 pm)
Key sessions:
- Innovative Workshops
- Icebreaker Networking Drink
Day 1, May 15 (Forum: 9 am - 6 pm)
Key sessions:
- Strategy: Mastering RGM for Long-Term Revenue Growth and Commercial Excellence
- Process: Integrating, Streamlining and Optimising RGM Execution
- People: Developing RGM Teams for the Future
- Networking Dinner
Day 2, May 16 (9 am - 3:30 pm)
Key sessions:
- Technology & Data Management: Leveraging AI & Tech to Accelerate Growth
- Innovative Tech Showcase
- Working Roundtables
6 reasons why you should attend this event
You will gain in-depth knowledge of effective RGM strategies, including actionable insights through hands-on workshops, presentations, roundtables., bootcamps, and tech demos.
Join Us for an Exclusive Networking Dinner!
Picture this: after an inspiring day at the EPP GLOBAL FMCG/CPG Revenue Growth Management Forum 2025, you join fellow industry leaders at one of the most stunning venues in Porto.
This exclusive networking dinner provides a prime setting to connect with top professionals, exchange ideas, and spark collaborations. Whether you want to expand your network, explore opportunities, or share expertise, this event offers an ideal atmosphere to do so.
What’s in it for you?
- Engage in valuable conversations with industry leaders in a relaxed, elegant setting.
- Enjoy a unique, memorable evening that goes beyond the conference room.
- Forge new partnerships and strengthen existing contacts.
Trainings
Kickstart your learning with our featured training programs, taking place just before the EPP GLOBAL FMCG/CPG Revenue Growth Management Forum 2025!
Unlock your potential with our exclusive Combo Pass (Training + Forum). Start with expert-led training, then dive into a networking-rich conference to expand your knowledge and connections.
This powerful combination delivers actionable strategies to fuel your success in Revenue Growth Management.
Trade Promo Optimization 2025
Embark on a TPO journey, with a focus on the process, the techniques, and the use of TPO as an important lever of profitable revenue growth. Take a deep dive into the best practices at each step of the TPO journey.
Find out more details HERE
RGM Foundations 2025
The RGM Foundations Training is a practical, hands-on program designed to build essential RGM skills. Participants will learn actionable strategies to implement RGM excellence, prioritize effectively, and leverage the core RGM levers—pricing, PPA, mix, promotions, and trade investments—to drive sustainable growth and profitability.
Find out more details HERE
Strategies & Tactics for Pricing
Learn and apply essential pricing processes, strategies, and tactics to improve your organization’s margin. Discover both classic and innovative price-setting methods, understand the factors influencing price, and manage price pressure effectively. You’ll benefit from real-life case studies, interactive practices, and peer learning to enhance your pricing expertise and drive business success.
Attended by the most innovative pricing decision makers from
We work with top-tier RGM and Category Managers to assist them in solving critical challenges
and developing innovative pricing solutions and strategies
Testimonials
Anıl Araslı
Senior Revenue Growth & Data Analytics Manager – Sephora
“The event was a unique platform for the RGM Community to come together, share experiences and build on them. It is a true opportunity to find inspiration and a great occasion to network with experiences peers from other companies.”
Andy Williams
Revenue & Channel Director – Kellogg’s
I was delighted to return to the EPP Global FMCG/Consumer Goods Pricing & Revenue Growth Management Forum. The speakers were excellent, and I appreciated hearing from RGM peers across global FMCG sectors, covering diverse industries and geographies.
Ignasi Moreno
Pricing & Analytics Manager – Frit Ravich
The event brings together revenue management and technology concepts to showcase current benchmarks and company practices. We connected with pricing experts worldwide, sharing key experiences and challenges in the sector. Highly recommended—the experience surpassed the previous edition thanks to EPP’s hard work.
Partners
Platinum Partners
Gold Partners
Meet the team
